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Sales & Marketing Operations Manager

  • Thread starter Thread starter AgencyAnalytics
  • Start date Start date


We're seeking a key player to work within a team spanning Marketing, Sales, and Customer Success, to amplify the data, processes, and technologies that power these teams. The Sales & Marketing Ops Manager is a HubSpot operations expert with a data analyst mindset and a keen awareness of the full customer journey.

The ideal candidate is experienced in data management as well as expanding MarTech and SalesTech stacks. You will play a key role in the success of our marketing programs, and sales processes, handling tactical operations and contributing to strategies that drive our SaaS revenue engine. We're looking for someone highly detail-oriented, data-driven, and relentlessly process-focused.

What you'll do

  • You will collaborate closely with the Sales, and Marketing departments to deliver scalable solutions that drive daily revenue operations

  • You will be acting as our subject matter expert on inbound and outbound routing, scoring, and nurturing

  • You will leverage in-depth analytics tools to prepare accurate and timely reporting on campaign effectiveness

  • You will Improve sales and marketing workflows and other HubSpot processes to increase sales efficiency, leads, and team conversions

  • You will share ownership of the MarTech, SalesTech, and CS tech stack, including the integration, setup, and maintenance as a power user

  • You are going to be both advising and helping with the acquisition of Sales, Marketing, and Customer Success technology to help us meet our growth goals

  • You will be responsible for data management, data analysis, and workflows

  • You will constantly test, iterate, optimize, and make decisions based on data

  • You will be creating and maintaining documentation of processes and best practices

  • 2+ years of HubSpot CRM and operations expertise including workflows, deal cycle management, reporting, and dashboards

  • Experience with HubSpot-centric setup, integration, and management of Sales, Marketing, and CS technology stacks, including the use of ZoomInfo, SalesLoft, Vidyard, Gong, HotJar, Intercom, and similar

  • Proficiency in Google Analytics and data analysis

  • 2+ years' experience with Segment, Google Tag Manager, and similar

  • Experience with AB testing

  • Strong self-starter, possessing the drive and determination to succeed and is comfortable working independently, as well as able to pivot and be a problem solver

  • Proven success collaborating with internal teams and driving alignment in a matrixed environment

  • A solid understanding of data-driven SaaS operations that guide tech-touch, low-touch, and high-touch engagements with leads, trials, and customers

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